An affordable Online Store was conceptualized and designed for Double T Vintage to sell vintage clothes. As part of this, the communication strategy via Instagram was supported, the photo shoot was planned, supported and filmed as well as a teaser video was designed for the release date.
The focus of the communication is, according to the needs of the young target group, on the sustainability of secondhand clothes and the individualization of their own style.
This project was created in connection with Form Union GmbH which Jasmin founded together with Gabriel Geiselhart in January 2021.